Last Updated on September 20, 2020
If there has ever been a bigger debate in the world, that debate would be between which tastes better: Pepsi or Coke? Thanks in part to smart marketing strategies, many would say it’s Coca-Cola.
John Pemberton thought of making a substitute to his morphine addiction when he began making what has been considered as one of the world’s most well-known beverages. He registered his creation as ‘Pemberton’s French Wine Coca’ nerve tonic in 1885. This could have been inspired by the French Corsican Coca Wine.
Prohibition legislation was passed a year later, to which Pemberton responded by creating a non-alcoholic version of his drink. That was when ‘Coca-Cola: The Temperance Drink’ began to be sold. It gained popularity due to the old belief that carbonated water was good for the body. The drink was sold as a tonic and even went as far as to be advertised as having good benefits.
The demands of the times caused many changes to the original formula. Today, it’s branded as ‘happiness in a bottle’.
The iconic Coca-Cola logo is a variant of Spencerian script, reminiscent of cursive that was popular during 1850s. American Pop by FontMesa is a great alternative that is free to use. For more swashes, you can opt for Loki Cola.